{"title":"Apex Professional - The Fairytale Collection","description":"","products":[{"product_id":"apex®-professional-gel-polish-all-quite-mad-15ml","title":"Apex® Professional Gel Polish -  All Quite Mad (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eOh my, I think it might just be time for tea! Why, isn't it always tea time? This splendidly shimmering royal purple would certainly make the Queen of hearts herself jealous!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/W320WTBujuo?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"360\" width=\"640\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39671043981373,"sku":"APEX-GP-G-37-C19","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/AllQuiteMad.jpg?v=1644238159"},{"product_id":"apex®-professional-gel-polish-curse-breaker-15ml","title":"Apex® Professional Gel Polish -  Curse Breaker (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eThis glimmering snow-white glitter has the power to break any curse! How do we know? Well, we've not been cursed while we've tried it out, plus it makes everything super sparkly! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/LNOtg1Ci9hs?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"360\" width=\"640\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39671051976765,"sku":"APEX-GP-G-16-C17","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/CurseBreaker_e6665b95-f1b9-4723-923f-cb1190c78e53.jpg?v=1644238511"},{"product_id":"apex®-professional-gel-polish-enchanted-ballroom-15ml","title":"Apex® Professional Gel Polish -  Enchanted Ballroom (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eDid you ever dream of dancing the night away in a candle-lit ballroom, warm lights floating above you as you stepped in time to the music? Well we can't quite give you that, unfortunately, but we can give you a gel polish that feels exactly like that. This holographic beauty in a translucent peach base will make you feel like the belle of the ball.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/TJ7Yu_Igegc?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"360\" width=\"640\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39671056203837,"sku":"APEX-GP-G-19-B16","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/EnchantedBallroom.jpg?v=1643304203"},{"product_id":"apex®-professional-gel-polish-fair-folk-15ml","title":"Apex® Professional Gel Polish -  Fair Folk (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003e'Ware those who do not feel quite right, those Fair Folk of the Other Side who shift and change and trick like breathing. This sky blue changes to white pearl as the temperature rises, the silver glitter accenting as it does.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/zDcE9HYvgeI?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39671057547325,"sku":"APEX-GP-TH-7-F13","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/FairFolk.jpg?v=1643304538"},{"product_id":"apex®-professional-gel-polish-eternal-slumber-15ml","title":"Apex® Professional Gel Polish -  Eternal Slumber (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eA sleepy, hazy cat's eye, the colour of rose-tinted grey. The subtle shift of this shade is chill and relaxed, but still has that eye-catching flair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/S_Ac_IJZ__c\" height=\"360\" width=\"640\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688117846077,"sku":"APEX-GP-CE-12-D14","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/EternalSlumber.jpg?v=1643708526"},{"product_id":"apex®-professional-gel-polish-first-star-on-the-right-15ml","title":"Apex® Professional Gel Polish -  First Star On The Right (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eAnd don't stop 'till morning! This purple-blue Cat's eye hides a golden streak of magic when magnetised. So let your imagination fly free, and remember to believe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/fgfpg1cnOv8?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688117944381,"sku":"APEX-GP-MCE-04-E23","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/FirstStarOnTheRight.jpg?v=1643708512"},{"product_id":"apex®-professional-gel-polish-goldspun-15ml","title":"Apex® Professional Gel Polish -  Goldspun (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eYou don't have to spend evenings spinning straw into golden thread anymore now that this shade is here! Goldspun is a reflective, pale gold glitter that catches the light brilliantly, and you don't even have to give up your firstborn for it!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/anBtSiwGZU0?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688118075453,"sku":"APEX-GP-G-18-C15","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/Goldspun_29f84d13-4a22-4c13-bc9a-df7ac00b8dc3.jpg?v=1644238528"},{"product_id":"apex®-professional-gel-polish-knight-in-shining-armour-15ml","title":"Apex® Professional Gel Polish -  Knight in Shining Armour (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eDiligent, Steady, and Stoic; this slate-grey shimmer might seem like it could be overlooked, but when you see the shifting green and purple iridescence within, you know you've found something special.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/_21B4L1UhaI?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688118173757,"sku":"APEX-GP-15-G04-C18","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/KnightinShiningArmour_67e83768-c945-4a60-829b-92e7f1f41336.jpg?v=1644238698"},{"product_id":"apex®-professional-gel-polish-moment-of-courage-15ml","title":"Apex® Professional Gel Polish -  Moment of Courage (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003e Fighting off a Dragon, taking that leap of faith, accepting that new job offer; though we don't find ourselves taking fantastical quests on the regular, we all need courage. Dark red and saturated with reflective glitter, give yourself a little pep with Moment of Courage!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/mfJ58vFWPfI?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688118435901,"sku":"APEX-GP-G-25-A21","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/MomentofCourage.jpg?v=1643708686"},{"product_id":"apex®-professional-gel-polish-queen-of-the-night-15ml","title":"Apex® Professional Gel Polish -  Queen Of the Night (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eAs black as the dark that blankets the sky after the sun sets, yet not so easily deterred by the dawn. This black shade is packed with fine glitter, truly fitting for royalty.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/miT7Dmk3XXw?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688118763581,"sku":"APEX-GP-G-15-C16","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/QueenoftheNight.jpg?v=1643708718"},{"product_id":"apex®-professional-gel-polish-sword-in-the-stone-15ml","title":"Apex® Professional Gel Polish -  Sword In The Stone (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eA Cat's eye of steely resolution, Sword In The Stone's subtle shift with fine flecks of blue might just put you on the path to greatness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/7QP0_fIjQqw?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"720\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688119386173,"sku":"APEX-GP-CE-08-D15","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/SwordInTheStone.jpg?v=1643708975"},{"product_id":"apex®-professional-gel-polish-witching-hour-15ml","title":"Apex® Professional Gel Polish -  Witching Hour (15ml)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eLike pale dusk, this ethereal grey purple cat's eye straddles the boundary between mundane and mystical with its iridescent shimmer that peers through the base after being magnetized.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. The Apex system\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eworks flawlessly with itself. With the foundational Base Coat to protect your natural nail from staining and to even out ridges, a growing range of gel colours, and both the gorgeously glossy, no-fuss Non-Wipe Top Coat and the marvelous Super Matte Top Coat, they have everything you need for a full gel manicure. No fuss, no mess, just salon-quality materials.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly and Cruelty free. Apex Professional\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ebelieves in supplying great products without harm, and so they have worked to ensure that all of the items\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare both eco-friendly to produce and never tested on animals. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBy Professionals, For Everyone. Apex's\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eenthusiasm for\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003etheir\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eproducts come from years of training and working in the beauty industry, and so they\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eknow quality when we see it! Apex Professional products are chosen and created by the people on the ground floor of the field, so you can be sure that each one will be of professional standard and fully compliant with all UK and EU safety regulations and is suitable for use in both professional salons and beauty enthusiasts at home ♥\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"APEX","offers":[{"title":"Default Title","offer_id":39688119484477,"sku":"APEX-GP-CE-13-D16","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0050\/2762\/7077\/products\/WitchingHour.jpg?v=1643708820"},{"product_id":"apex®-professional-gel-polish-the-full-fairytale-collection","title":"Apex® Professional Gel Polish -  The Full Fairytale Collection","description":"\u003cp data-mce-fragment=\"1\"\u003eThis is the full collection of all the colours in the Fairytale collection from Apex Professional!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApex® Professional gels are professional, salon grade gel polishes that give exquisite results every time. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/wqOVNDzYBOg?list=PL2arpP7CBTL8iCNxCiFAYhWflDq_INlBj\" height=\"721\" width=\"1280\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEach shade is picked with care and attention, curated by a team of polish-loving techs and designers for you. Apex believes in supplying a high-quality product and experience at the same time, which is why it's important that the gels are the best they can be!\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCures in 30 Seconds (UVLED), 60 Seconds (UV\/CFL). With these fast curing times you have a minimal risk of smudging your manicure! No waiting between layers for lacquer to dry, you can simply paint and cure until you have reached your desired coverage.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLong-Lasting up to 21 days. The formula is made to be chip, dent and scratch-free! When you pair Apex Professional colours with the sturdy Base Coat and the Non-Wipe Top Coat, you have a flawless glossy manicure that can last for weeks! The gels are suitable for use on natural nails, acrylic extensions, polygel extensions and more.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eComplete System. 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